Digital Marketing Strategy for Cheval Liberte UK
We first engaged with Cheval Liberte UK in November 2019. We had been recommended by another customer who had already experienced organic website traffic growth of over 180% by working with Alison on an ongoing Search Engine Optimisation campaign. We could see that if we were given the opportunity to work with Alice their Marketing Manager on a full Digital Marketing Strategy the gains would be amazing!
Cheval Liberte Uk Ltd
Cheval Liberte UK Ltd, based in beautiful North Wales, import, sell and install the world renowned range of high quality, Internal and External Stables, American Barns and Horse trailers, throughout the UK and Ireland. In addition they are sole importers for the Debon range of Box Trailers and Tipper Trailers as well as the world renowned Molenkoning Horse Health products.
Digital Marketing Strategy
Given the opportunity to review their current range of websites, website traffic and usability, we were confident we could do better! We recommended starting our SEO work on the main Cheval Liberte website immediately, so that we could channel that learning into the design, structure and build of the new website. In addition we recommended that Cheval Liberte UK moved all of their web addresses into a single account they owned to give them full control (see our article about what to do if your web designer disappears!). Secondly, they moved all of their websites (6 in total) over to our Hosting and Support. Our first Web Design and Build proposal for the main Cheval Liberte Website came in at a very competitive price so we were under pressure to prove that our reasonable pricing would still lead to a better website and better traffic and enquiries!
Results
- The new website was completed and launched in August 2020 – see what you think!
- Website fully manageable by in-house marketing and sales team – Happy Marketing team!
- Traffic has grown by an incredible 253% – Very happy customer!
Further Design and build work
The success of our Digital Marketing Strategy, solid technical support and great value encouraged Cheval to push ahead with 2 more websites;
Cheval Trailers Website
To deliver the same great website experience at a fraction of the cost of the Debon Trailers website, we started with the same structure and functionality as the Debon website;
If you would like to find out more why not get in touch.
0800 171 2230
info@global-river.co.uk
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