Bespoke Estate Agency Websites
We have been designing and building Bespoke Estate Agency websites for over 10 years, working with the full range of Estate Agency Software along the way;
- CFP and Vebra – now Alto
- Expert Agent
Where we differ from many Web Design and Digital Marketing Agencies is that rather than pushing a “here’s one I made earlier” theme we design and build bespoke websites. That way we can start with your Branding and Messaging, and work to design and deliver a truly stunning website that will stand out from your competitors. Whilst that is inevitably more expensive than an off the shelf product, it works wonders when building your own individual brand. Whether your long term aim is to grow, and eventually sell to a larger estate agency chain, or to grow a business for yourself, having a bespoke website will inevitably help your business grow.
Search Engine Optimisation
As getting websites to the top of Google is what we do, we build in features and functions that allow you or us to optimise your website for search. Specifically we recommend the following simple
- Make sure all property details are readable by Google
- Set up a system to allow Sold Property to remain on the website in the background, so that your website grows and keeping properties from every road and area you have ever dealt with for people to find when searching for a new home! All properties will be marked as “Sold” but by keeping the address and property details on your website you will appear on hundreds of property searches every week. We recommend messaging advising that “we get plenty of new instructions in “Cheers Drive” . Share your details and we will alert you as soon as any properties become available”.
- Group both Live and Sold properties on each local area to maximise the search terms e.g. Properties for Sale in Golders Green, along with descriptions of that local area, and give people an idea of the amazing properties you sell.
Over the years we have worked with all of the major Property Software brands tailoring websites to show the properties exactly as you would like them. With brands like Reapit this involves creating a full App for upload on the the Reapit App Marketplace. For other Software such as Expert Agent we simply engage with them for the feeds whilst designing and delivering unique property details for your website.
Often the journey will begin with a complete re-brand as we did with Matthews of Chester – see our full Case Study below. We create stunning brands that have your culture and ethics at their heart. Stand out on the High Street, Online only and with every For Sale board that you set up.